Role: Copywriter, script editor, translator (Swedish to English) Purpose: Launch the new Volvo V90 Cross Country
Role: Copywriter, script editor, translator (Swedish to English) Purpose: Launch the new Volvo V90 Cross Country
Role: Copywriter, script editor, translator (Swedish to English) Purpose: Launch the new Volvo V90 Cross Country
Erik and Volvo Cars have a lot in common: they both love breaking boundaries and exploring new ground. They share an innovative approach to technology. And a desire to protect the world around them. It was the perfect match.
The launch campaign included: Film, a feature-length article for print and the web, social media posts and a presentation of the car’s features and benefits that was delivered live at each stopover on the 2017-18 edition of the Volvo Ocean Race.
All rights reserved | Kenny Anderson 2020